A premium shirt manufacturer - Meghavi Creation to go plastic free

In an effort to eliminate plastic from the environment, the company switched to using paper price tags on the whole production line in 2019. In the beginning, the brand used paper price tags instead of plastic ones on 1,000 shirts.

Mr. Mehta continued to use paper price tags rather than plastic ones despite the 20% cost increase for the business. Paper and foam sheets are two materials that Liner is continually experimenting with to sustain the structure of their shirts. Currently, paper replaces 50% of the plastic used in packaging. Moving forward, the business is attempting to switch out the plastic butterfly and patti for a more durable paper alternative.

The business dominates a variety of areas and provides a simple solution for both B2B and B2C markets. Their B2B brand LINER dominates the market for formal clothing, while LAN ALAN provides for semi-formal B2B brands, and ZINZCA, their B2C brand, directly serves consumers online.