TBS Media – The Brand Story Awarded StockEdge as India’s Most Admirable Brand

StockEdge got awarded as India’s Most Admirable Brand at the Indian Brand and Leadership Conclave 2022 organized by The Brand Story.

TBS Media - The Brand Story is one of India's top brand rating companies that bring forward the unique stories of brands that propel the country's growth. It organised the Indian Brand and Leadership Conclave 2022 for highlighting and honouring the brands that have done remarkable work in their respective fields. The 2022 edition focused primarily on business leadership challenges and also promoted the brands that overcame these challenges innovatively and inclusively. StockEdge was awarded as India's Most Admirable Brand at the Indian Brand and Leadership Conclave 2022.

StockEdge is one of India's best and most trusted Stock market research and analytics application. It is a unique platform that is entirely focused on research and analytics. With an aim to empower the users for doing self-research, the brand offers necessary tools that are relevant for doing fundamental, technical, and derivative research and that too in a simple to understand framework. StockEdge is India's fastest growing equity market analytics and research platform based on NSE and BSE data. It has been helping many Indian stock market traders and investors take much better decisions with the power of analytics, visualizations, and alerts. It also helps the youth learn about the different faces of equity markets by analysing the market data in the best ways.

Headquartered in Kolkata, StockEdge is co-founded by Vivek Bajaj, Vineet Patawari and Vinay Pagaria, it has around 228 employees. The USP of the company lies in two prominent aspects. One is that the brand has a strong founding team with relevant experience in Finance that works to understand what really works in the financial market. The other USP is that the brand's products have deep financial learning integration with a regional language focus for better user engagements. With the presumption that an average financial market participant does not have any knowledge about technical aspects, the brand implements a knowledge integrated framework.

Something that makes StockEdge stand out in the financial market is the fact that the brand is educating people about technical aspects of financial management by encouraging them to spend some time on their own learning and development. The brand is changing the concept of financial management by changing the common belief that one has to lose a lot of money when they start investing. StockEdge is a niche player concentrating on the finance sector, which intends to meet lifetime needs of learning finance, tracking financial markets, and earning & managing money. No other existing platform combines all the requirements of a learner and practitioner of finance in such a compact and simple manner.

StockEdge works with a single objective of Simplifying Finance for All. The industry is fragmented with various people working independently. The brand is trying to work on an integrated model with the right knowledge as the core requirement of the user. For example, the financial market training industry is very fragmented having various individual trainers and the e-learning market brings together learners and subject matter experts related to finance. Similarly, StockEdge gives investors and traders access to refined data of 6000+ companies. It also provides readymade scans, watchlists, portfolios of ace investors and much more that help in making sound financial decisions.

The company raised a growth capital of 10 Cr from Kotak Securities last July. This funding was secured keeping in mind the rising need for financial awareness among first-time investors. The company also plans to leverage the funds raised to scale up its e-learning and analytics offerings while upgrading its data and technology. StockEdge aims to onboard 1 Crore users by FY '23 for becoming an integrated solution provider for individual investors in India in the domain of personal financial management. The brand started with knowledge offerings because that is something at its core. Through knowledge, the brand continues helping users connect often and consume various forms of content like video, analysis tools, learning tools etc. It has kept a target of connecting with 10 crore people by 2025.

When it comes to innovation, the brand is extremely proactive. The readymade scans introduced by the brand help an investor search right stocks in the market. The combination scans provided by the brand are unique in the industry where users can combine fundamental as well as technical parameters to find matching stocks. Lastly, the brand has also come up with StockEdge Club which is a premium Stock Market community where virtual analyst services are offered to customers for empowering them with the right knowledge and helping them in their decision-making process. Latest edition in the StockEdge app is a new transactions feature. Now all StockEdge users will be able to place the order directly from the app with their respective brokers including Zerodha, Kotak Securities, Groww and more.

Dr Abhay Kaushik, Editor in Founder and Editor in chief TBS Media - The Brand Story said, "StockEdge is spreading financial literacy in a reliable, transparent and uncomplicated manner. The brand's commitment to be guided by a mission of simplifying finance for its customers is absolutely commendable." TBS Media - The Brand Story is proud to honour StockEdge as India's Most Admirable Brand.

www.thebrandstory.co.in