15 April,2009 05:01 PM IST | | Sarita Tanwar
A survey conducted by the agency, Hansa Research revealed that Aishwarya Rai Bachchan is the most powerful female actor racing ahead of the likes of Priyanka Chopra, Katrina Kaif and even Kareena Kapoor.
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This was the first ever extensive research that was conducted of such magnitude to measure Celebrity Power in India; concentrating on different attributes like Popularity, media presence, power of persuasion and image attributes. This all India research also revealed that Aishwarya Rai Bachchan is amongst the most persuasive and likeable celebrity in India. She has also garnered over 98.8% of recognition as well as recall value which is at par with cinematic legends like Amitabh Bachchan and cricketing star Sachin Tendulkar; incidentally she is the only female who is part of the top 10 recognized celebrities from all walks of life.
The survey also divulged that Aishwarya was one of the most popular faces among classes as well as the masses. In an otherwise male dominated society Aishwarya Rai Bachchan has clearly emerged as the woman on top!
