03 October,2013 11:37 PM IST | | IANS
It started Tuesday and the singer's new paint job benefits BCA twofold, reports eonline.com.
Not only will USD 1 of each bottle of the nail paint sold go towards the Breast Cancer Campaign, if someone copies Knowles and posts about the dazzling tint on Instagram or Twitter, 16 more cents will be donated to the same charity.
The 32-year-old posted a photograph on image sharing website Instagram Tuesday, flaunting her newest manicure - a sparkling hot pink colour.u00a0