Prabhas and Pooja Hegde's 'Radhe Shyam' becomes the first film to have its own unique version in Metaverse

Picture Courtesy: Mid-day Archives

The much-awaited magnum opus, Radhe Shyam will soon hit theatres globally! The anticipation for this movie amongst fans is palpable and now the makers are taking it up another notch as ‘Radhe Shyam' becomes the first movie in the world to offer people the chance to create their own avatars in metaverse! Never before has any movie explored a dynamic universe like metaverse, setting a new benchmark for the project.

Radhe Shyam launched its new trailer in Mumbai yesterday along with Prabhas, Pooja Hedge, director Radha Krishna Kumar, producers Bhushan Kumar, Vamsi and Pramod.

The multi-lingual love story is set in Europe in the 1970's and explores a very novel and different concept, as seen in Radhe Shyam's special curtain raiser video - While the film's songs, posters and teasers have gone on to garner record breaking numbers, the curtain raiser too took the internet by storm!

For the first time ever, Prabhas will be seen in the unique role of a palmist in a film where the legendary actor Amitabh Bachchan has lent his voice as the Sutradhar coupled with top notch special effects, scenic visuals from Italy, Georgia and Hyderabad add a magical touch to the chemistry between Prabhas and Pooja Hegde.

Gulshan Kumar and T-Series present ‘Radhe Shyam' a UV Creations production. Directed by Radha Krishna Kumar and edited by Kotagiri Venkateswara Rao. The film is produced by Bhushan Kumar, Vamsi and Pramod, the movie releases on 11th March, 2022.