A phone(Y) thing

02 August,2010 08:52 AM IST |   |  MiD DAY Correspondent

Chinese telecom giant has shed its behind-the-scenes role with a bunch of new handsets


Chinese telecom giant has shed its behind-the-scenes role with a bunch of new handsets

THEY have been there in the Indian market for a few years now, working on the network infrastructure front. But Chinese brand Huawei has finally shed its behind-the-scenes activity and has jumped the mobile phone bandwagon with the launch of a bunch of new phones in the Indian market under two series of mobile devicesu00a0-- 'Hangout' and 'Android'.

The phones available under these two series' will come with Qualcomm chipset solutions and will be available for purchase from August 1. Huawei earlier provided handsets to the major CDMA players but the handsets did not carry the Huawei brand name prominently.

The Hangout series launched by the company has mix of GSM, CDMA and HSDPA handsets. The handsets in these series have been priced between Rs 3000 and Rs 12000.

Huwaei has been selling handsets and devices in Indian market since 2005 but they were all bundled with telecom service providers. Since it has entered into open market for the first time, the company is working out on its channel partner strategy to increase its presence in Indian retail network.

"We are planning to expand our reach in the top 200 cities of the country with a presence in 20,000 to 30,000 retail outlet in a year's time. We will also partner with the multi-brand retails stores as we are planning to launch a range of access devices, apart from handsets," said P Sanjeev, director-sales, Terminal Department, Huawei elecommunications.
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