05 December,2012 12:22 PM IST | | ANI
Almost 80 percent of those surveyed admitted to finding the idea of succumbing to a dominant male like Christian Grey a turn on.
And 90 percent of men confessed that they were turned on by the idea of a woman being submissive, like Ana, the virgin character in the titillating novel.
43 percent of those questioned said that after reading the X-rated book they were now more likely to use handcuffs in sexual role-play, while 47 percent confessed they wanted to experiment with blindfolds and other bondage gear.
Apart from spicing up people's sex life the EL James novel, which focuses on the relationship between a domineering billionaire and a young, innocent student, has also sparked a boom in women seeking a super-rich partner of their own.
A dating website commissioned the survey among its 1.5m members and found that a quarter of the girls were keen to have their own version of the dominant-subimssive relationship between the main characters Christian and Ana.
Fashion student Liya Step believes that Fifty Shades has had a huge influence on couple's sexual habits.
"Fifty Shades has opened people's eyes to all sorts of new things. It has made us all a lot more adventurous in the bedroom," she said.
"I don't think many couples are copying some of the extremes in the book, but they are mixing it up a bit and experimenting. It is fun," she said.