25 April,2011 08:15 AM IST | | MiD DAY Correspondent
Fans will have the option to book seats on mobile phones
Spectators may have had a harrowing experience while buying tickets for the cricket World Cup, but organisers hosting India's first ever F1 Grand Prix say purchasing tickets for this event will be a hassle free process and tickets will be affordable to all sections of the society.u00a0
Jaypee Sports International (JPSI) will host the first ever Indian Grand Prix at their new racetrack near Greater Noida (which is expected to be completed by July, 2011) and have roped in Bookmyshow.com as their exclusive ticketing partner for the event.
"The entire ticket buying process will be extremely user-friendly and simple for fans in any part of the world," says Ashish Hemrajani, founder of Bigtree Entertainment, the holding company for Bookmyshow.com.u00a0 There will be seating capacity of about 1,10,000 people at the roughly 5.14 kilometre long racetrack that has been designed by F1 circuit designer Hermann Tilke.
"The tickets will be priced under different slabs as we want racing enthusiasts from every section of the society to watch the event. We will start the sale of ticket sometime in June", says Hemrajani.
The event is scheduled for October 30 as the 17th race of the 2011 Formula One season, whereas the qualifying and practice rounds will begin from October 28 at Jaypee International Race Circuit.
The fans will have the option to choose their seats online. Once they do it, the view of the racing track from that seat will be displayed and if one does not like it, they can change the seats. Apart from online sale, ticket counters will be set up in the different areas like Connaught Place and Noida.
There will be facility to book tickets through mobile applications using Blackberry and Android phones too. A call centre will also be set up to help customers to sort out problems. "For us, it's important that the experience of spectators should be world-class in every respect. We are sure we will be able to deliver services that match not just our expectations but also the expectations of scores of F1 fans in India and abroad," says Sameer Gaur, MD and CEO, JPSI.
