Javed Rehman Khan says the multiplex-producers strike should end
soon, as it is adversely affecting filmmakers and ancillary industries
Javed Rehman Khan says the multiplex-producers strike should end soon, as it is adversely affecting filmmakers and ancillary industries The plight of Bollywood filmmakers is sad, indeed. After innumerable rounds of failed discussions between the multiplexes and producers, all eyes were on the May 18 meeting. There was an underlying feeling that things would be sorted out finally with the presence of multiplex owners, who had stayed away from the previous meetings.
Sady, the meeting ended with the producers insisting they would call off all revenue share negotiations that were made till date if the multiplexes did not get back to them within a day. This did not happen. The deadlock continues and the situation is back to square one.
Meanwhile, the issue of distribution strategy also reared its head. Producers want to work out their own distribution strategy, which is the norm worldwide.
However, multiplexes disagree with this idea. Their stand will not only increase the burden of print cost on the producer, but will also hamper the success of smaller films.
Single screens
As the deadlock continues, individual producers are gearing up to release their movies on single screens from next week.
Losses are surmounting not only for industries directly related to the film business but also for those indirectly dependent on Bollywood. The strike hasu00a0 wreaked a havoc for ancillary industries such as television, media, music, radio and news, which are highly dependent on movie content. The disputing parties should take this into account and try to break the deadlock.
