Stop. Stare. Marvel. Vibha Galhotra's latest installation, Neo-Monster is a travelling public project, which promotes environmental conservation
This week, chances are, that you might spot a gigantic exhibit of an earthmover while on a trip to a mall in Lower Parel or at the Carter Road Promenade. Dubbed the Neo-Monster, this public project by Vibha Galhotra works around the changing environment, politics and social structure. It is a critique on the vulgarity of excess advertising and virally growing consumerism. u00a0“This work is a social sculpture by which I am trying to tell a story about the changing environment. In the contemporary world, we are full of absurdities that we negotiate. I am interested in addressing and analysing such negotiations, which we categorise as necessities. Unable to comprehend the loss of basic values we blindly adapt to an alienating environment,” she says.
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Public project Neo-Monster
The installation has used the structure of an earthmover machine but has broken down its representation into a toy form. “We are using these machines as toys and are engaged in playing with it. This machine form has been used as a metaphor to convey the loss of natural resources at the cost of proliferating production to feed the hunger of a growing consumerist society,” she adds. This exhibit has been previously displayed at an urban village in North Delhi, a swank shopping mall in South Delhi, the Hornbill Festival in Nagaland and Colombo Art Biennale in Sri Lanka. Speaking about the location of this exhibit in a city mall, she says, “Malls are the new reality of public places and offer interaction with various classes of society.”
On: Today, 4 pm to 10 pm and on April 29, 5 pm to 7 pm
At: The Courtyard, High Street Phoenix, Lower Parel; Carter Road Promenade on April 29
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