Mahesh Kukreja’s BLive Music: The Independent Music Label Remo D’Souza, Mouni Roy

Mahesh Kukreja

When the top names of the entertainment industry associate with a relatively new company, you know there is something special about it. Launched in 2018, the independent music label BLive Music has released several singles/music videos featuring names like Remo D'Souza, Mouni Roy, Salman Yusuff Khan, Shakti Mohan, Yuvika Chaudhary, Anushka Sen, Avika Gor, Siddharth Nigam, Parvin Dabas, Awez Darbar and many more.

The music label, owned by entrepreneur Mahesh Kukreja, has carved a niche for itself in the very competitive entertainment industry in a very short span of time. Kukreja has very skilfully channelized the energies of his team towards creating a music label that is now a name to reckon with.

On getting some of the biggest names in the entertainment industry on board, Mahesh says, "I feel truly grateful about the fact that the most reputed names in the business came forward and decided to associate with BLive Music despite it being a relatively new company. Collaborating with them added a lot of credibility to our company".

While ‘Wallah Wallah', a fun number with a distinctive Afghani sound to it, was presented and co-produced by Remo D'Souza, names like Mouni Roy, Varun Sharma, Sunny Singh and Mika had come together for the Holi song ‘Holi Mein Rangeele'. The beautifully shot ‘Saaton Janam' featured popular dancers Salman Yusuff Khan and Shakti Mohan.

"While working with established names, there is an added responsibility on our shoulders. We have to ensure that the work we do with them makes them feel happy about collaborating with us. Honestly, whether we work with newcomers or with big names, we try to ensure that there is no compromise made with quality and the end product is something we all can be proud of", he says.

With lots of good music and energetic music videos being released under the label regularly, one looks forward to many more such collaborations this year.