The festival of Holi holds great significance in Hindu mythology. It is celebrated with great fervour, especially in the Braj region which includes Mathura, Vrindavan, Barsana, or Nandgaon. Pic/ANI

As legends go, these places are where Lord Krishna spent most of his life. Braj is also home to many religious sites. Pic/PTI

With the main Holi just a few days away, the Braj region has already begun their celebrations. The Shri Ladliji Temple in Barsana witnessed a spirited celebration. Pic/PTI

The Lathmar Holi of Barsana also filled the air with vibrant colours and festive spirit. Besides playing with Holi colours, women were also seen playfully beating men as a part of traditional celebrations. Pic/PTI

Lathmar Holi is played to celebrate the legend of Lord Krishna being beaten by Radha and Gopis with sticks when he smeared colour on them. Pic/PTI

Due to this and many such forms of rituals, the Braj Ki Holi is considered to be one of the most vibrant Holi celebrations in India. Pic/ANI