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Adnan Sami expresses dissatisfaction about the music industry business

Adnan Sami, who is impressing listeners with Bheegi Saree from Param Sundari. The composer slams the music industry for creating songs driven by data rather than creativity, saying he loves music but hates the music business

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Adnan Sami

Adnan Sami

I love music, but I hate the music business,” says Adnan Sami, at one point in the interview. Well, we don’t know about the hate, but we’ve all felt his love for the art every time we listened to one of his songs. This time too, the singer has woven his magic with Bheegi Saree in Param Sundari. In a chat with mid-day, Sami talks about his process, the industry’s obsession with data, and why romantic melodies will never go out of style.

Excerpts from the interview.

You’ve sung everything, from romantic songs to heartbreak numbers. How do you get into the zone mentally before recording them?
I have to hear it many times, get it into my musical DNA, as it were. I have to put myself in that frame of mind. If it’s a sad song, I [look deep] into my inner self and think about something that can bring out those emotions naturally. Bheegi Saree is a fun, flirtatious song about rain. So, I tried to bring out that essence in my performance. 

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