Anubhav Sinha’s Assi, starring Taapsee Pannu in the lead, was released in theatres today. The film features an interesting ensemble cast and narrates a hard-hitting take on violence against women set in the capital city. Amid the film's release, Sinha spoke about the pressures of the box office and how it shapes a film’s perception. The filmmaker feels that the obsession with numbers has gone too far. He said that if it were up to him, he would not reveal the numbers of his film, whether good or bad.

Anubhav Sinha on box office pressures

Anubhav Sinha, in an interview with Screen, said that box office numbers are just good gossip and he hopes that people do not take Assi's numbers seriously. “The numbers are good gossip. I hope the audience gets it. They don’t understand what’s gross worldwide, gross India, and net India. They don’t know the producer gets less than 50% of the reported figure. Rs 400 crore, Rs 700 crore and Rs 800 crore are all very aspirational figures, no? But I hope the audience doesn’t take these numbers seriously,” he said.