A popular industry folklore from the 90s suggests that the one star who could bring the audience back to theatres was Shakeela, the famous soft-core actress who ruled the South industry for a good part of the era. Poised for a Christmas release, Shakeela headlined by Richa Chadha has an interesting poster as well which was just released.

At first glance, it seems to imitate the 90s Shakeela films, but the poster itself is a testament to her triumph. Donning the walls next to the poster are remarks often hurled at her. Her success was the victory story that inspired many younger actresses to take a chance at breaking free from the toxic star structure of the film industry.