Have you heard? Kanika Dhillon says superstars cannot guarantee success

Updated On: 17 February, 2025 07:28 AM IST | Mumbai | The Hitlist Team

Talking at the seventh edition of Indian Screenwriters Conference, Kiran Rao said that the “golden age” of Indian OTT has passed and feels that its future is uncertain. She said that there has been a bit of a “bubble burst” in streaming industry

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Kiran Rao and Kanika Dhillon

Bollywood’s bubble bursts

Filmmaker Kiran Rao has shared her assessment of India’s streaming scene. Talking at the seventh edition of Indian Screenwriters Conference, she said that the “golden age” of Indian OTT has passed and feels that its future is uncertain. She said that there has been a bit of a “bubble burst” in streaming industry. Kiran noted that popular OTT content in India is failing to deliver on the “promise” of innovative storytelling. Meanwhile, writer Kanika Dhillon emphasised the film industry’s shift towards content-driven productions. She said, “Today, even superstars can’t guarantee success.” She stressed the need for fresh ideas and innovative storytelling in today’s filmmaking scene.

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Kareena Kapoor Khan. Pic/AFP

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