Kangana Ranaut, most recently seen in the Jayalalitha biopic 'Thalaivii', called out Alia Bhatt and her commercial for a jewellery brand that questions the tradition of 'Kanyadaan'.

In the commercial, Alia's character, a bride, is seen wondering if women were 'paraya dhan' (someone else's wealth) meant to be given away to a man during 'Kanyadaan'. The bride declares at the commercial's end: "'Kanyadaan nahin, kanya maan' (Don't give away your daughter as a gift; give her respect)."