What makes a movie a hit — the box-office reports, the critics’ raving praises, or the masses that throng cinema halls? Filmmaker Milap Zaveri seems to have both the numbers and the people on his side. His film Ek Deewane Ki Deewaniyat, reportedly made on a shoestring budget of Rs 25 crore, may have opened to mixed responses, but the audience gave it a thumbs up, minting over Rs 75 crore within 23 days of its release.

“It was that dark horse that nobody saw coming. It’s become the third biggest hit of the year after Chhaava and Saiyaara,” he smiles.