Filmmaker Raaj Shaandilyaa shot Vicky Aur Vidya Ka Woh Wala Video with Rajkummar Rao and Triptii Dimri in January, and come October, he is set to release it on the big screen. But the journey on the comedy began seven years ago when the director-writer wrote a script about a couple’s private video going viral. “While doing Dream Girl [2019], I started thinking about my next. Since Rajkummar was busy, I thought about finishing Dream Girl 2 first. In the meantime, I kept updating the script, and finally, we were ready to roll with it,” shares Shaandilyaa, who had gotten his leading man’s approval even before he fleshed out the material.

To the filmmaker, the idea of people’s personal lives going public spelled both comedy and tragedy. He says, “The idea was that a huge population of our country is coy, yet children are born every second. We are living in a world where any video can go viral within seconds. So, we decided to make a film for the middle class that has a message with a lot of humour and romance. I also wanted to explore the plight of the people at whose expense we laugh. [At the same time], we wanted to explore how people from small towns facing this dilemma would feel.”