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Rs 91 crore damage to Salman Khan's Sikandar due to online leak
Updated On: 17 June, 2025 05:50 PM IST | Mumbai | mid-day online correspondent
According to the latest reports, an audit has revealed that Nadiadwala Productions incurred a loss of Rs 91 crores due to Salman Khan`s Sikandar being leaked online soon after its release.
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Sikandar leaked
According to the latest reports, a new audit has allegedly found that pirated versions of Salman Khan`s film Sikandar were being circulated soon after its release in March. The pirated versions were reportedly being circulated on encrypted messaging platforms and unauthorised streaming sites. As a result of the leaks, the production house has faced massive losses, mounting up to a little less than Rs 100 crore. Sources claim, “This wasn’t a minor leak. The scale of circulation was unprecedented, and it had a measurable impact on the box office,” the source added.
Sikandar faced Rs 91 crore loss
As per reliable sources who spoke to Bollywood Hungama, the production house, Nadiadwala Grandson Entertainment Pvt. Ltd. (NGEPL), headed by Sajid Nadiadwala, has initiated internal discussions about claiming its digital piracy insurance cover after a shocking figure of loss was brought to light in the audit. The source said, “An audit was commissioned to assess the extent of the leak and the resulting impact on revenue. Ernst & Young (EnY) submitted a comprehensive report that pegged the loss at approximately Rs. 91 crore."
Industry insiders say that the Rs. 91 crore figure was found using a combination of comparative modelling and market benchmarking. The audit seemingly analysed pre-release box office projections, theatre-wise occupancy trends, as well as region-wise earnings dips following the leak. They also used digital footprint tracing tools to track the volume of illegal downloads and streams across platforms. These figures, when converted into estimated box office revenue loss with the help of established conversion ratios led to the team finalising the figure.
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