Superstar Allu Arjun has been at the centre of a heated conversation over the past few days after remarks made by a brand strategist during a podcast episode triggered widespread debate across social media. As reactions intensified, several voices from the industry and fans rallied behind Allu Arjun. Amid the mounting backlash, the brand strategist has now issued a public apology in the form of an open letter.

Brand strategist issues statement on 42 dos and don’ts claims

In her statement, she acknowledged that her comments may have been misinterpreted and expressed regret if they caused hurt to the actor or any kind of reputational harm to him.