Aditi Sharma and Sandeep Baswana, who have just come up with a new show Apollena on Colors TV, got into a conversation with us at Mid-Day and spoke their hearts out about the new project. In this era of growing love for OTT, is it easy for a TV show to keep the audience hooked for 24 hours to watch the next episode? Aditi and Sandeep think yes, because, according to them, that is the best part of any daily soap. Sandeep, who is a veteran in the TV industry, also talked about why he chose Apollena over an OTT show.

Sandeep & Aditi on people accepting daily soap

While sharing if they think the audience is still okay waiting a day every time to know what`s next, Aditi said, "That`s the exciting part, you know. When you know that abhi humne ek episode dekha hai, abhi next kya hoga vo hume kal hi pata chalega. So that is even more exciting because ek baar dekh kar khatam kiya, uske baad vo story wa ho jati hai. Na koi excitement hoti hai aur agle din nayi kahani. Whereas, yahan apko ek wait hota hai next day ka to know agla kya hone wala hai, isne esa kiya, ab ye next kya karegi, so that is more exciting."