Zee TV's famous show 'Kumkum Bhagya', which has been a staple of Indian television since 2014, is apparently coming off the air. Zee looks to be mixing things up with a new slate of programming.

The Ektaa Kapoor show has been a big success for the channel, with a passionate fan base that has grown over time. However, ratings have recently been declining, so the channel decided it was time to call it quits. Ektaa's three big shows, Kundali Bhagya, Kumkum Bhagya and Bhagya Lakshmi, wrap up from the channel's Top shows list. 

Why is Kumkum Bhagya going off-air?

According to reports, 'Kumkum Bhagya' will be replaced with 'Ganga Mai Ki Betiyaan', a new television show. Dreamiyata Entertainment, led by Ravie Dubey and Sargun Mehta, produced the show, which stars Amandeep Sidhu, Sheezan Khan, and Shubhangi Latkar. The show is currently awaiting a time slot, but it appears that it will fill the void left by 'Kumkum Bhagya'.