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Exclusive | Aishwarya Sakhuja on short dramas and changing TV audience habits

Aishwarya Sakhuja says she does not view short format dramas as a transition, stressing story matters more than medium. She is consciously waiting for strong TV roles and believes shrinking audience attention spans and OTT habits are impacting long format television

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Aishwarya Sakhuja

Aishwarya Sakhuja

Television actor Aishwarya Sakhuja, known for her versatile performances, recently opened up about exploring short format dramas, her time away from daily soaps, and the changing landscape of the entertainment industry.

Aishwarya Sakhuja on TV and short dramas transition

Addressing her move into short dramas, she clarified, “I don’t see this as a transition because I am still acting. And now because we have so many mediums to explore so more the merrier but I look at the story and that’s about it. Whether you put me in theatre, ad, web. For me, it’s not a transition because it’s not like I am leaving acting and becoming a producer. I am still acting. So honestly, I don’t really care about the medium till the time the story is something that resonates with me.”

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