Luxury beauty brand Charlotte Tilbury opens first-ever flagship store in India

Charlotte Tilbury the awardwinning global luxury beauty brand founded by Charlotte Tilbury MBE opens the doors to its firstever flagship store in IndiaThe flagship store will be operated and managed endtoend by Indian beauty and lifestyle company Nykaa marking a significant new chapter in the long standing strategic partnership between the two companies and Charlotte Tilburyrsquos continued expansion in the Indian market Located in the main concourse of Nexus Select Citywalk Saket one of New Delhirsquos most prestigious luxury destinationsThe opening marks the latest milestone in Charlotte Tilbury Beautyrsquos continued growth in the region following the launch of its bridal offering and making Sobhita Dhulipala its firstever beauty muse in India in 2025Charlotte Tilbury entered India in 2020 in exclusive partnership with Nykaa launching first on their digital platform and subsequently expanding to the Nykaa Luxe stores across the countryThis development model has increasingly become a proven route to building global beauty brands in the country moving from digital launch to omnichannel scale and multibrand retail and ultimately to standalone storesAs part of this next chapter the Indian beauty company will lead endtoend operations for Charlotte Tilbury exclusive boutiques in India spanning retail staffing and training merchandising supply chain marketing brand management and omnichannel integration Fully woven into the ecosystem across ecommerce content logistics and physical retail the store is designed to deliver a seamless experience across online and offlineInside Charlotte Tilburys store in New DelhiDesigned as a true Charlotte Tilbury Beauty Wonderland the space blends the brandrsquos iconic Art Deco and old Hollywoodinspired glamour with thoughtful local touches creating the ultimate destination for beauty lovers beginners and artists alikeAt its heart is a bespoke Royal Indian Arch within the boudoir framing a suite of personalised makeup services inspired by local trends traditions and celebrations Honouring Indiarsquos rich bridal beauty culture the store also unveils Charlotte Tilburyrsquos firstever dedicated Bridal Looks Wall in India offering curated looks for every modern brideSignature moments come to life throughout the space from the interactive Pillow Talk photowall to elevated artistry services and masterclasses led by Charlottersquos expert Pro Artists Beauty lovers can also discover Charlottersquos Fragrance Collection of Emotions completing the brandrsquos full beauty wardrobe of makeup skincare and fragrance under one roof From Charlottersquos NEW Magic Cream to her Airbrush Flawless Blur Concealer and Pillow Talk Blush Balm Lip Tints the store showcases her awardwinning bestselling beauty icons and latest innovations in one immersive experienceCharlotte shares ldquoDarlings I am so excited to open my firstever beauty wonderland in India in its vibrant and iconic capital New Delhi This is such a magical milestone for the brand as we continue to grow in one of the worldrsquos most dynamic and exciting beauty markets India has always been a place of incredible beauty celebration and transformation I have been so inspired by the artistry creativity and passion of our community here ndash they are true beauty connoiseurs that appreciate nextgeneration formulas so the growing demand for my products in the region means so much to meThis store truly is a true Beauty Wonderland where everyone can discover my awardwinning bestselling beauty icons across makeup skincare and now fragrance ndash all under one roof Since launching in India in 2020 we have built a powerful connection with consumers through our partnership with Nykaa and this flagship allows us to empower this community even further ndash bringing my full universe of gamechanging formulas expert artistry and firstclass services together in one immersive retail experience explains CharlotteAnchit Nayar executive director and CEO Nykaa Beauty said Charlotte Tilbury has been one of our most successful and strategic global partnerships and our journey together is a strong example of how a global beauty brand can be built in India with a long term omnichannel and consumer first approach Over the years this has been a deeply collaborative partnership across digital retail marketing and consumer experience and together we have built Charlotte Tilbury into one of the most loved prestige beauty brands in the country The launch of Charlotte Tilburyrsquos first exclusive boutique fully operated by Nykaa is a natural next step in this journey It reflects the strength of our partnership and our shared long term commitment to building the brand in India for years to comeCharlotte Tilbury is exclusively available across Nykaarsquos 57 doors the app and websiteA second standalone store will open at Mall of India in Noida in May 2026