Reliance Retail’s beauty chain Tira inaugurated its luxury flagship store on Wednesday at Jio World Plaza to elevate the beauty shopping experience for city residents and visitors.

The store spans over 6200 sq ft with meticulously crafted details offering an experience at par with international standards. It includes 15 shop-in-shop boutiques featuring global brands, such as Dior, Estée Lauder, Yves Saint Laurent, La Mer, Prada and Valentino. The concept aims to facilitate immersive and experiential luxury shopping.