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Unisex scents by Indian perfumeries shows growing favour for gender fluid smells

<p>What does the urban Indian woman want to smell like? The recent launch of unisex scents by Indian perfumeries points to a growing favour for smells that are gender fluid</p>

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Pooja Sudhir's search for a signature scent ended after graduation. She moved from deodorants to body mists and was finally looking to mature into a perfume user, when she found a scent with musky notes that she instantly liked. "The counter manager rushed to me, saying, 'But, ma'am, this is for men.' I think that's where it all started," she says about her fascination for unisex perfumes. Sudhir, an educator with DSB International School, now oscillates between the male fragrances put out by Body Shop, M&S and Titan Skinn.

Pic/Getty Images
Pic/Getty Images

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