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Tinder launches 'Know Your Love Style' feature
Updated On: 29 February, 2024 09:04 PM IST | Mumbai | mid-day online correspondent
About 82 per cent of Tinder users consider it crucial to understand their matches` `Love Style` early on in the dating process
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Image for representational purpose only. Photo Courtesy: Pixabay
Dating app Tinder has launched `Know Your Love Style` feature to allow users to select their language of affection. In collaboration with Gen Z romance author Nona Uppal, this campaign encourages young singles to discover their unique styles of love. Notably, in the run up to Valentine’s Day last year, The app experienced a 10 per cent surge in overall matches compared to an average day.
It recently unveiled its Love Style feature, allowing users to select their preferred language of affection—be it compliments, thoughtful gestures, time together, presents, or touch—to showcase on their profiles. Love Styles, a feature on Tinder, allows users to express their preferences and connect with others who share similar love languages. Tinder has witnessed a remarkable 50 per cent year-over-year increase in Tinder users mentioning `love languages` in their bios. Furthermore, an overwhelming 82 per cent of Tinder users consider it crucial to understand their matches` `Love Style` early on in the dating process.
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