Updated On: 11 September, 2025 09:11 AM IST | Mumbai | Anindita Paul
Chef Gordon Ramsay’s recent skin cancer diagnosis has reopened the conversation about sunscreen and why, despite everything influencers say, it remains the most crucial step of your skincare routine

Gently apply sunscreen at least 20 minutes before exposure to the sun. REPRESENTATION PICS/ISTOCK
The anti-sunscreen movement has reached a crescendo on social media, with many celebrities and skin-fluencers claiming to have either given up on sunscreen altogether or switching to a dubious ‘natural’ alternative. If that sounds too ludicrous to be true, consider a 2024 study by the Orlando Health Cancer Institute, which found that nearly 14 percent of adult respondents under 35 years of age believe that wearing sunscreen every day is more harmful than direct sun exposure.

Gordon Ramsay after his basal cell carcinoma removal surgery. PIC COURTESY/ENTERTAINMENT TONIGHT