Maharashtra Cultural Affairs Minister Ashish Shelar has made a strong pitch for promoting Marathi content on global streaming platforms.

Shelar, during the LA Waves Summit organised by the US-India Business Council (USIBC) at the Netflix headquarters, urged to provide space for Marathi content on platform.

In a post on X, Shelar wrote, "While interacting with representatives from various fields at the LA Waves Summit organised at Netflix headquarters, I urged the American entertainment industry to take advantage of Maharashtra’s growing media and content capabilities. On this occasion, I specifically requested Netflix to provide space for Marathi content on their platform. Every Indian language has its own heritage, and it is a unique story worth telling the world. I felt immense joy in celebrating Marathi art, language, and talent on this global platform."