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Home > Brand Media News > Diksha and Vashisht Bhatia aim to spread happiness by your side through their luxury fashion brand Gioia

Diksha and Vashisht Bhatia aim to spread happiness by your side through their luxury fashion brand, Gioia

Updated on: 24 December,2022 04:47 PM IST  |  Mumbai
BrandMedia | brandmedia@mid-day.com

Vashisht and Diksha Bhatia, two zealous business leaders, launched Gioia.

Diksha and Vashisht Bhatia aim to spread happiness by your side through their luxury fashion brand, Gioia

What is Gioia?


Gioia, a luxury fashion brand, aims to up your fashion game through its eminent handbag collection. The company offers a variety of products with a primary emphasis on timeless designs and a strong sense of craftsmanship. Gioia has over thirty years of expertise, and as proven by the company's steadily expanding retained clientele, it comprehends the demands of the community it serves.


About the Founder


Vashisht and Diksha Bhatia, two zealous business leaders, launched Gioia. Vashisht holds a degree in business studies from the Stern School of Business at New York University, and Diksha holds a master's degree in computers in addition to a mathematics honours degree from Miranda House Delhi. For more than 30 years, both founders have been closely involved in producing leather goods for luxury companies sold and adored globally. During the pandemic, they realised the importance of spreading care for loved ones, which prompted them to create a brand that could express their ideas through its collection. They already had a strong background in leather products, so they introduced a line of opulent handbags and gave it the name Gioia, meaning joy in Italian, in keeping with the company's key values and guiding philosophy.

Mission Vision and Beliefs

Gioia's exquisite handbag collection speaks for a single mission: to give both men and women moments to treasure and spread joy along the road. With its extensive industry knowledge, the brand hopes to expand into new markets and establish "Gioia" as a household name in the leather and luxurious handbag categories. The company offers a platform to achieve this through its timeless collection because it believes that showing our loved one's compassion and care is a proven way to spread happiness and love.

Products and USPs

Gioia is a high-end fashion label with a keen eye for detail to produce products of the highest calibre. As a result of the brand's nearly three decades in the business, it has developed close bonds with some of the most esteemed suppliers and technicians in the fashion industry. Through them, it obtains high-end leathers from tanneries that are even certified by the Leather Working Group. Gioia advocates for sustainability in all of its goods, and each one is made to last a lifetime using carefully chosen materials and expertly created designs by artisans.

Gioia not only strives to make its clients happy but also its employees, as it ensures that all of its factories are Sedex Certified while regularly evaluating the working conditions of its craftsmen. The company has associated with animal foundations because it cares deeply about animals and is aware of its obligation to the environment. It places a strong emphasis on using recycled poly bags and corrugated packaging that is FSC Certified. As a result, it brings joy to everyone.

Handbags are more than just a fashion accessory; they are an extension of ourselves and complement every aspect of our personalities, making us feel delighted. It is something that Diksha and Vashisht Bhatia are mindful of and work to promote with their luxury fashion brand, Gioia, which offers a collection with impeccable craftsmanship to accompany you all the way. Gioia can help you find your joy-a!

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