Nikhil Sharma
PumPumPum, India’s first used car corporate Leasing and subscription company, announced the expansion of its leadership team with the appointment of Nikhil Sharma as the Assistant Vice President - Growth and Marketing. In his new role, Sharma will be responsible for scaling up and executing PumPumPum’s integrated marketing strategies and driving the company's corporate reputation forward with a focus on 360 degree branding efforts.
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One of the youngest political advisors and driving innovative marketing campaigns for both corporates and political parties, Nikhil has mastered the art of delivering results under the most competitive environments. He is a seasoned marketing professional with 14+ years of experience working with some of the most exciting and challenging brands in the country. He founded two different start-ups, one a digital marketing agency, A Cup of Tea, and the other, an FMCG brand, Golden Nectar, where he was in charge of marketing and growth. Prior to that, Nikhil was also associated with AVIS India, leading its India's marketing team.
Welcoming him aboard, Tarun Lawadia, CEO & Founder, PumPumPum said, “We are excited to welcome Nikhil to the leadership team. His experience across industries is a strength we can leverage as subscription of a used car is a nascent concept in India, and we need an experienced and a creative mind to tap that segment of consumer buying habit. Given the growth in the car leasing niche market, Nikhil's experience in innovative marketing strategies will be invaluable in helping us achieve our goals”
On the announcement, Sameer Kalra, Co-Founder and CGO, PumPumPum shared, 'Nikhil is a thorough professional and manages his department in a very effective and efficient manner. His natural Leadership abilities have helped him earn a great amount of respect from his Juniors and peers as well. He has been welcomed in the system as a fresh breath of air. His natural leadership abilities have prompted us to entrust him with multiple responsibilities that are directly linked to the Growth of pumpumpum. His command over the mobility space coupled with a great zeal to learn and adapt quickly has resulted in him managing Top line driven activities along with leading all marketing Initiatives.'
“PumPumPum is based on a unique business model that has the potential to disrupt the current used-car ecosystem. I admire the company and its leadership for its dynamic work culture, founding values, and strong footprint in the market. I am stoked to be part of the team to contribute on its next milestones to disrupt the car leasing market” said Nikhil.
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