It also bowled its promotional plans to mid-wicket by bringing its stars to 'Extraaa Innings', the cricket-based TV show telecast on the sidelines of the IPL matches. A bevy of stars, including Emraan Hashmi, Karisma Kapoor, Arjun Kapoor, Parineeti Chopra, Sharman Joshi and Sanjay Dutt, recently made an appearance on the show to talk about their projects.

Ranbir Kapoor at an IPL match held recently