The India Pavilion at Cannes Film Festival 2019 was inaugurated by Shri Amit Khare (Secretary, Ministry of Information and Broadcasting).Mr. Jerome Paillard (Executive Director, Marche Du Film, Cannes Film Market); Mr. Prasoon Joshi (Chairman of the Central Bureau of Film Certification) and Ms. Rima Das, National Award winning Indian filmmaker was also present on the occasion.

A special IFFI poster marking its Golden Jubilee Edition was also released, along with a comprehensive Film Guide to showcase the importance of the film ecosystem and government incentives to shoot in India.