In 2016, producer Karan Johar had revealed how he knocked on Fawad Khan's door when as many as six Bollywood actors had refused to play the homosexual character in Kapoor & Sons. Cut to present, Ayushmann Khurrana and Kartik Aaryan are bravely headlining two same-sex love stories — Shubh Mangal Zyada Saavdhan and Dostana 2, respectively.

The industry may firmly believe in first-mover advantage, but Aaryan is unperturbed that his comedy will hit screens several months after Khurrana's February 21 release. Stating that the industry is batting unitedly for this cause, he says, "The storylines of the two films are not similar. In fact, the subject is so important that we are all invested in it equally. Neither of us is looking for commercial advantages here, nor [is the Dostana 2 team] feeling slighted that their movie will arrive before ours. We have not represented the queer community appropriately for decades; may 2020 be a year of celebrating such stories. Be it Dostana 2 or Shubh Mangal Zyada Saavdhan, I am glad that these films are finally starting a conversation. Slowly, the hiccups that producers would usually have about such subjects are smoothening out."