Ranveer Singh-starrer Gully Boy's latest song 'Mere Gully Mein' is all ready to be unveiled at the grand music launch on January 24, 2019. The launch, powered by Bira, will see a unique promotional strategy with a larger-than-life graffiti campaign across the country. Audiences across various cities stand a chance to attend this event.

One of the previously released rap songs from the film, 'Apna Time Aayega', has already become an anthem of sorts and was also featured in the trailer of the film. Gully Boy, based in part on the lives of Mumbai rappers Divine aka Vivian Fernandes, and Naezy aka Naved Shaikh, brings into focus the city's underground hip-hop scene.