Shah Rukh Khan

Navigating through previous trends that defined history, it's hardly difficult to judge that video-streaming platforms will alter content consumption, and eventually the business of cinema in the near future. A few weeks before reports of Salman Khan striking a deal with Amazon Prime, which gave the streaming giant exclusive screening rights to all his films even before they hit television, it was Shah Rukh Khan who brought attention to the trend by striking a similar deal with Netflix.