The big debate
Hundreds of fashion-forecasting companies make a living providing seasonal predictions. Designers swear by names such as WGSN, Promostyl, Pantone and MPD Click. But while there are umpteen forecasts in the West, India has to largely follow what foreign firms predict.

After each fashion week, the media moves into top gear tracing the trends that were seen on the ramp, but with a billion-plus population, there are still no real indigenous forecasts to follow.