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Mark Hamill: ‘It’s terrifying; it’s too many unanswered questions’

Mark Hamill voices concern over AI-generated actors, warning of ethical issues with using digital replicas of deceased stars and their posthumous likeness

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Mark Hamill. Pic/AFP

Mark Hamill. Pic/AFP

Hollywood actor Mark Hamill has been in the industry for nearly five decades, and is speaking from his experience about the usage of AI actors in cinema, something that could change the way industry functions. The actor questioned the usage of AI and its ethical implications.

Asked about Tilly Norwood, the AI-generated female actor reportedly in talks to be signed by talent agencies, he said, “It’s terrifying. After I pass away, are they going to go to my family and say, ‘We’ll pay you all this money so we can do him at age 28’ or whatever they do?” He compared the development to ads featuring deceased performers, such as Gene Kelly, as he said, “Would Gene have wanted to be a spokesman for a vacuum cleaner? I don’t know. It’s too many unanswered questions.”

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