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<img src="http://images.mid-day.com/images/2016/dec/10srk.jpg" alt="" />
Never mind that his Bollywood directorial debut Nia with Bipasha Basu and Rana Daggubati didn&rsquo;t take off. Designer Vikram Phadnis is now set to step into the regional territory with a Marathi film whose script he has penned.
Titled Hrudayantar, the film will be launched today with Shah Rukh Khan giving the mahurat clap.
Says Phadnis, &ldquo;I have been in the fashion industry for 25 years, and a major part of my work has been in films. It is a natural progression for any designer. I have harboured the dream of directing a film for the last 11 years, when I wrote my first script.&rdquo;
He explains the Marathi film is a social drama with an emotional angle, which traces the journey of a family through turbulent times.
<img src="http://images.mid-day.com/images/2016/dec/10Vikram-Phadnis.jpg" alt="" />
Phadnis says he wrote the script in Hindi, but decided to make the film in Marathi since that&rsquo;s his mother tongue. &ldquo;My ultimate goal is to make a Hindi film. At the end of the day, I am telling a story; it could be in any language I am comfortable with.&rdquo;
Will it get in the way of his booming fashion label? &ldquo;Never. I am great at multitasking. I know what I want and what I don&rsquo;t. Cinema gives me the drive,&rdquo; he adds.

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Designer Vikram Phadnis is now set to step into the regional territory with a Marathi film whose script he has penned

Shah Rukh Khan to launch designer Vikram Phadnis' debut Marathi film

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Home / Entertainment / Regional Indian Cinema News / Article / Shah Rukh Khan to launch designer Vikram Phadnis' debut Marathi film

Shah Rukh Khan to launch designer Vikram Phadnis' debut Marathi film

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