Fahadh Faasil: Malayalam films lack OTT support
Updated On: 24 April, 2024 05:06 AM IST | Mumbai | Agencies
Fahadh Faasil explains how Malayalam cinema’s biz model is different from rest of India’s
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Fahadh Faasil
Malayalam star Fahadh Faasil, acclaimed for his recent release, Aavesham, has chalked out the difference between Malayalam cinema and the rest of Indian cinema. The actor, renowned for his roles in Maheshinte Prathikaaram (2016), Kumbalangi Nights (2019), Malik (2021), Joji (2021), and others, highlighted that Malayalam cinema still lacks substantial support from OTT platforms.
In an interview, Faasil said, “The trade has grown for Malayalam cinema, but our films even now don’t have a solid back-up of an online streaming platform. We need to prove our mettle in theatres for any of these things to come in. Unlike the rest of India, where almost 80 per cent of films are sold even before the shoot is started, things are different for us.”
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