Updated On: 03 September, 2023 08:36 PM IST | Mumbai | PTI
According to Daggubati, mythological stories and folktales were revered in the black-and-white era but makers later shied away from exploring the genre as it demanded a certain scale

Rana Daggubati. Pic/Yogen Shah
He has lived with stories from the Amar Chitra Katha since he started reading and now comes the time to deepen his relationship with the comic book publisher, says actor-producer Rana Daggubati whose next film is on demon king "Hiranyakashyap". The pan-India film, inspired by an Amar Chitra Katha (ACK) comic, will see him play the king from Hindu mythology. It is backed by his VFX and production company Spirit Media. "My association with Amar Chitra Katha personally has been from the time I first started reading properly as a kid. I was pretty young when these comics came to me from my mom. I`ve lived with those stories. All of these stories have somehow inspired me to be an actor and a filmmaker," Daggubati told PTI in an interview.
The actor-producer`s professional association with the ACK started in 2019 when he opened a learning centre, ACK Alive, in Hyderabad. His production company Spirit Media holds a stake in the comic book publishing company, which was founded by the late Anant Pai and his wife Lalitha Pai. Daggubati, who hopes to present timeless stories from the Amar Chitra Katha stable as big-screen spectacles, unveiled the concept teaser of the ambitious "Hirankashyap" at the San Diego Comic-Con (SDCC 2023) in July. The 38-year-old actor said the interest non-Indian audiences showed in ACK comics at the SDCC came as a good surprise. "I was fascinated with the number of non-Indian people who knew about these stories and knew about Amar Chitra Katha... I feel stories will always keep uniting people. It doesn`t matter which culture or language you come from. We are divided by states and languages, but art unites us," he said.