Updated On: 12 June, 2019 12:41 PM IST | Mumbai | mid-day online correspondent
Over the years, the demand for digital marketers has doubled as larger number of companies worldwide started investing in digital marketing

Representational picture
With an immense growth of online consumerism with each passing day, digital marketing has taken an ever-important role in business growth and promotion. According to a Forrester Research report, digital marketing will lead USD 100 billion and account for 35 percent of all marketing spending by 2019. Over the years, the demand for digital marketers has doubled as a larger number of companies worldwide started investing in digital marketing.
Digital marketing provides a large number of opportunities, depending on interest and the type of digital marketing career one wants to pursue. The various job roles in demand in digital marketing such as social media, e-commerce management, digital content writing, web designing, SEO, Analytics, CRM and email marketing among others. Aditya Malik, CEO and CO-Founder of Talentedge lists a success guide for digital marketing professionals.