Bhavik Sarkhedi says, Content Writing is under the umbrella of Digital Marketing

As the whole world is witnessing a major thrust and a great shift of customerrsquos preference from a conventional advertising world to the digital sphere the growing use of internet technology amp digital media has raised the bar and dependency of people on the online market Online market or you would say Digital Marketing has become really important for all small and medium sized enterprises and businessesldquoDue to this the brands are rooting their base in various digital platforms since marketing is one of the most essential aspects of a business plan Well content writing is the foundation of good digital marketingrdquo says one of the top digital marketing experts Bhavik SarkhediBhavik Sarkhedi is the founder of Write Right Estorytellers Taletel KalamKagaz and Dad of Ad Estorytellers and Taletel are official subsidiaries of Write Right and deals as content writing agencies while Dad of Ad is a holistic and no limit advertising and digital marketing company He is also the published author of The Weak Point Dealer Will You Walk A Mile The Unproposed Guy and The C to T of Content MarketingHe further says ldquoWrite Right is now half a decade young Write Right is an allround content development and original content writing services provider and we have seen a major transformation or I would say evolution in content writing People are connecting writing and marketing like never before It feels good to have your company in the top 10 in India but the happiness to see your sector growing is ecstaticrdquoThe process of marketing is also applied in the digital world by most of the businesses amp brands In a lot of ways content is a versatile marketing medium that can help the businesses of every industry But how do we define the lsquotermrsquo content in the aspects of a business Well content is a general term which is used to define the texts graphics video or any informative elements used by a business online to communicate with the userBhavik Sarkhedirsquos Ahmedabad based content writing and marketing agency Write Right is a 360degree content writing agencycontent writing company based out in India When his name occured in the list of lsquoBest content writers in the worldrsquo he felt blessed and said ldquoI wouldnrsquot even believe it until I saw it as I thought Google would never consider content writers as prestigious and privileged as other professions That felt good I am the only Indian content writer and author in that list and I canrsquot be more happyrdquoFrom small business to medium enterprises to angelfunded startups it provides 360degree solutions related to web content advertising copy sop writing and marketing world Finding a good and premium content marketing agency or digital writing company is really difficult today because of the quality issue and plagiarism is a troubleA good content helps in escalating the conversion rate it helps in engaging a visitor and every time an action is taken by the visitor he converts himself into a customer resulting in a lsquoconversionrsquo for a businessContent is the key that bridges the gap between a conversion amp digital marketing methods Bhavik Sarkhedirsquos blogs have been published in Huffingtonpost Entrepreneur B2C Lifehack Forbes Yourstory and many reputed magazines He is one of the lsquoVintage Goldrsquo content creators in India and knows the inandout of content and digital marketingDigital marketing includes various tools and techniques to create brand awareness which isnrsquot possible without the use of great content Blog writing website content newsletters press releases great case studies informative brochures statement of purpose sop writing script writing and email marketing are all in one way or another connected to content writing Brands and big businesses have started to execute a good content writing strategy from scratch and they have now realized its importanceMost of the time the content part is neglected by marketers however the success of your business is primarily determined on the kind of content you share with your end users It can be blogs website content videos visuals pictures etc depending on the genre that a business is working for In earlier years people were just copypasting the content for their website and blogs now the scenario is totally different Itrsquos changingNeedless to say that good content creates a foundation for any digital marketing strategy Apart from educating the audience to make smarter decisions on buying a product it also acts as an important search engine optimization parameter to rank your websites higherIn conclusion and in a nutshell Content Writing has taken a huge right from its evergoing left and whatever you are doing you will require content Thus Content writing is under the umbrella of Digital Marketing once and for all says Bhavik Sarkhedi