Drop by an exhibition that showcases early chromolithographs and pre-Independence print ads

Sinceâu00c2u0080u00c2u0088its opening in 2012, an annual feature at ARTISANS' has been the Ephemera exhibition that showcases some of the best chromolithographs, print ads and offset prints from Indian art history. Founder Radhi Parekh tells us that the interest stems from her having studied graphic design and visual communication from a largely Western or European point of view, like most others who studied design in India. "Until recently, not only us [design professionals] but people in general frowned upon kitsch and a certain garishness that is seen in our popular culture and visual communication. But it's amazing how it has an emotional connect. It also has value from a cultural anthropology and art perspective," says Parekh.