Mani Chinnaswamy and Vijayalaxmi Nachiar with weavers

For Vijayalaxmi Nachiar and her husband Mani Chinnaswamy, the idea behind establishing Ethicus was to bring together farmers, handloom weavers and traditional artisans to create a brand that promotes sustainable fashion. And this summer, they are bringing together a range of organic cotton sarees crafted by master artisans, at an exhibition.