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Publishing house hopes to democratise process of launching books

<p>When you look around and see heads buried in smartphones, it's easy to assume that reading is a forgotten pursuit. But when a trio of 19-year-olds thinks otherwise, there's hope</p>

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(From left)  Ishaan Jajodia, Kabeer Khurana and Tanay Punjabi
(From left) Ishaan Jajodia, Kabeer Khurana and Tanay Punjabi

When you look around and see heads buried in smartphones, it's easy to assume that reading is a forgotten pursuit. But when a trio of 19-year-olds thinks otherwise, there's hope. "As much as we'd like to say that people don't read, all we need to do is look closer. Those who love books may have switched to reading more on their smartphones, but nothing has wavered their love for the written word," says Ishaan Jajodia, a student of art history and government at Dartmouth College, and founder of The Mumbai Art Collective, a platform for the preservation and appreciation of the city's cultural heritage. Jajodia, together with his founding partners for the art initiative — Kabeer Khurana, a student of history at Delhi's Ashoka University, who is working as an assistant director, and Tanay Punjabi, a student of engineering at Thadomal Shahani college — and Artyculate India, is set to launch their next project, a publishing house called Bombaykala.

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