1. Can you elaborate on your journey in advertising.
First of all, I’ll talk about Pune. Pune advertising doesn’t have any recognition. In fact, not many people in Pune are aware of this industry. I would like to help and guide anybody who is interested in advertising. In my twenty-two years journey, I have come to see that advertising has changed a lot. To get a break in Mumbai is the most difficult part. Now, because of the advancements, it has become more complex for people to come up with ideas. The path to it is creativity. How you can take a product and make it more accessible and give it a unique selling point.

Sachin Ambeka Chief Creative Officer, Leo Burnett, u00a0Sri Lanka