San Francisco: Apple Inc said on Thursday its new music streaming service has attracted more than 11 million members during its free trial period, a response that music industry experts called respectable but not overwhelming.

Apple Music rolled out with a three-month free trial period on June 30. Nearly 2 million people opted for the free trial family plan, which will cost $14.99 a month for up to six family members, the company said. The service costs $9.99 a month for individuals.