Joseph Jegan and his wife Sujatha always wanted to be eco-friendly, but they just didn’t know how. “You might want to recycle your old plastic bottles and cans, but do you know where to go and what to do? Raddiwalas would refuse to buy these items. The gunny bags used to carry these things are be more expensive than the scrap itself,” recalls 30 year-old Jegan, over the phone from Chennai.

Joseph Jegan and his wife Sujathau00a0